Every year, the International Breakfast Meeting (IBM) held at boot Düsseldorf offers trade visitors, industry, and journalists the opportunity to exchange information on the latest market trends, regulations, and innovation, as well as to develop new contacts and networks.

This year, the co-organisers of the annual International Breakfast Meeting, boot Düsseldorf and European Boating Industry (EBI) took the decision to move to a digital format despite the cancellation of the trade show. The aim is to continue to provide market intelligence and connect business and politics at a crucial time for the industry. The sixth edition of the IBM will be under the theme of “A Corona reboot of tourism and recreation – What future for boating?”. It will take place on 20 April from 10:00 – 12:00 (CEST).

At the centre of the 2021 IBM will be the presentation of an EBI study on the impact of COVID-19 on the industry and outlook of the industry, which presents new industry data based on a survey of companies. Presentations on new trends in travel and tourism will follow alongside a discussion of the future EU tourism strategy and how to build momentum for boating in 2021 and beyond.