What do we all have in common? A love of water, of course! We proudly present the new boot 2025 campaign under the motto 'We ♡ water'! Not just a slogan, but a guiding principle that stands for our shared passion and appreciation for our favorite element.
Listen to the boot song now
Presentation of the campaign at the International Media Meeting
On September 5, the new look of the trade fair made its debut in front of the international press and representatives from the water sports community. Top-class speakers and distinguished guests were on board, with the program hosted by renowned NDR presenter Kristin Recke.
The stream of the International Media Meeting
Our campaign faces
Adam: Surf Sports
Alina: Surf Sports
Jan: Surf Sports
Elias: Surf Sports
Giovanna: Diving
Astrid: Paddling
Chris: Super Yachts
Captain Boomies: Super Yachts
Daniel: Travelling
Maia & Luca: Super Boats
Patrick & Liam: Motor Boats
Max & Jelli: Sailing
Neilon: Surf Sports
Marie & Florian: Surf Sports
Paolo: Business
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